Research & analyses

Audytel monitors permanently Polish and European ICT market using the META Group research methodology and based on its own data delivers research reports for IT vendors, telecom operators and the regulator (UKE). Data from the surveys and public sources is validated with the data collected during audit projects, which causes the Audytel to be one of the most reliable sources of telecommunication market data in Poland.

Dedicated Research

The dynamics of the ICT market is a great challenge to all market players and potential investors. The quick pace of technology change, progressive substitution of services - the ICT competitive environment changes very quickly. To obtain the latest information about some niche markets and potential competition, one often needs to order a dedicated research project with a company that specializes in the industry. Audytel is leading its own research programs in the area of ICT market, but it is also delivering dedicated research projects and exclusive reports for the clients. The knowledge accumulated in this way, gives the customer a significant competitive advantage and increases the likelihood of achievement of his business goals.

Vendor Advisory

Suppliers of ICT solutions, especially those working on the B2B market, often face a problem of proper identification of customer needs and best fit their marketing strategy to the specifics of this market. Audytel as a company primarily working "on the other side of a barricade” in the role of professional advisor to the buyers of ICT solutions, is uniquely positioned to advise on different industries and specific issues such as public procurement law. Audytel’s experience form working with corporate clients is a base of dedicated strategic consulting projects for telecom operators and vendorów ICT.

ICT Market Research Reports

Audytel is leading for years its own research program, which results in periodic research reports on the state of the Polish ICT market. These studies are being conducted on the basis of the methodology META Group, which Audytel worked with in the years 2003-2005. Audytel market reports are characterized by a unique level of detail, resulting from our analytical models, which requires the data to be derived from several complementary sources. Examples of our research reports are:

• "Polish telecommunications market forecast up to 2015" - the latest edition of the report which is a leading compendium of data on the Polish telecommunications market;
• "Mobile Internet Revolution" - a report on empirical research on the availability and quality of mobile Internet services in Poland;
• "The regulations of the telecommunications market in crisis" - a report discussing the impacts of the NRA imposed regulations on social welfare, according to the model developed by Audytel;
• "Analysis of the effects of MTR rates reduction " - exploring the impact of the MTR rates reductions on the level of social welfare, according to the model developed by Audytel.